Agrarian Economy 2020 Т. 13 № 3-4: 33-40

Trends in the development of economic potential of the enterprises of rural territorial communities

Lozinska L., Postgraduate Student
Vasyl Stefanyk Precarpathian National University
Vaskivska K., Doctor of Economics, Professor
Ivan Franko National University of Lviv,
John Paul II Catholic University of Lublin
Halimuk Yu., chief expert department of markets
Antimonopoly Committee of Ukraine

https://doi.org/10.31734/agrarecon2020.03-04.033

ANNOTATION

The main features of formation and functioning of economic potential of enterprises of rural territorial communities are considered in the article. It is emphasized that the company is able to form, open, develop and use its economic potential only for itself in the relevant socio-economic conditions, i.e., the economic potential of the company should be aimed at strengthening competitive positions that depend on the key success factors, namely: knowledge, skills, mobility, innovative technologies, marketing organization, production diversification, product range. The economic potential of the enterprise is a real ability to carry out purposeful production and economic activities that correspond to the development strategy of the enterprise. The external and internal factors, influencing formation of the economic potential of the enterprise are identified. The analysis of functioning of the basic, priority spheres of economy of territorial communities is carried out. Attention is drawn to the fact that Ivano-Frankivsk region is characterized by large area of forest lands, it is forest resources that determine the priority position of forestry in the economy of rural territorial communities. It is also highlighted that the main direction of development of rural territorial communities is agricultural production. The research supplies analysis of the production of agricultural products at the enterprises of rural territorial communities, in terms of administrative districts of Ivano-Frankivsk region. It is emphasized that the leadership has the following administrative districts: Halych, Kalush, Rohatyn, Horodenka, Sniatyn. It is proved that agriculture, as a sphere of economy, has a significant impact on the development and stable functioning of the economy of the studied region, provides the population with food and industry with raw materials. It is stated that the diagnosis of the structure and use of the economic potential of the enterprise allows identifying the reserves of its growth, i.e. determining a set of interconnected, coordinated production and economic activities that meet the development strategy of the enterprise.

KEY WORDS

economic potential, enterprise, rural territorial community, investments, innovations, sustainable development

FULL TEXT

LINK

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